Getting Into Holiday Gift Guides: A Practical Workshop for Founders

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Finding and converting customers is one of the hardest parts of growing your startup. While founders may be wary of marketing advice, it’s always best to learn from people leading growth at the most innovative companies now.

That’s why we’re very excited to chat with Yoon-Ji Nam, Head of Growth at Magic Spoon, a high protein, low carb ‘childlike cereal for adults’.

Join us as we discuss how she’s grown Magic Spoon. We’ll dive into

Setting up growth funnels

Optimizing your acquisition channels

Creating campaigns

Figuring out the right types of strategies that will work for your startup

Testing your marketing

About our guest
Marni Bahniuk is the Executive Vice President for the Consumer Division of Resound Marketing, an NJBiz Top 20 PR agency with offices in Princeton, NJ and midtown Manhattan. Marni has close to 20 years of experience working with a range of consumer brands including Hasbro, Baby Shark, Polaroid, Perrier, and Harmless Harvest, to name a few. In 2017, Marni led the PR strategy that created the international phenomenon Fingerlings, which was the most sought after toy that topped every holiday list, and sold out worldwide. Marni is currently a Board Member for PRSA’s NJ chapter and acts as the PRSSA Liaison. Now in its 17th year, Resound prides itself on delivering PR and marketing with principles – offering a candid, results-driven approach to helping brands build visibility and credibility over the long-term. www.resoundmarketing.com

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Date

Sep 29 2020
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Time

12:00 pm - 1:00 pm

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